Since the launch of our Top Rising Ingredients Report in January 2021, the United States has crossed significant COVID-19 vaccination milestones and emerged from lockdown. This said, consumers are still combatting concerns and conditions that arose from the pandemic, including hair loss and immunity. Explore the impact these concerns have on trending ingredients now, and moving forward, to stay ahead of the curve.
This report analyzes billions of search signals to identify ingredients that are driving the beauty and wellness categories, as well as up-and-coming ingredients for brands to keep an eye on. Use this information to guide product communications and development efforts, ensuring that your ingredients strategy resonates with consumer needs.
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