Top Rising Ingredients Across Skincare, Hair Care, and Wellness.
Despite the ups and downs of the beauty industry over the past few years, one thing remains constant — consumers care about the ingredients found in their beauty products. As consumers research products and routines, the list of ingredients they are seeking out is continuing to evolve.
The Top Rising Ingredients Report explores the top trending ingredients that consumers are searching for alongside the skincare, hair care, and wellness categories — as well as the top trending ingredients searched, overall.
Educated consumers understand the impact of ingredients, and they are searching for products that lead with ingredients to support their concerns. Consumers are prioritizing ingredients that claim to encourage cell restoration and provide anti-aging benefits. Use this information to stand out from your competitors and to attract the attention of the modern beauty consumer.
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Download the Top Rising Ingredients Report to Discover:
Top trending ingredients across skincare, hair care, wellness
Top concerns searched alongside the trending ingredients
Top brands associated with the trending ingredients
Recommendations for beauty brands based on consumer ingredient needs