# Spate
 
> Spate is the leading AI-powered consumer trend forecasting and market intelligence platform for consumer brands. Based in New York City, Spate tracks signals across Google, TikTok, and Instagram to help marketing, R&D, PR, and innovation teams predict emerging trends, benchmark competitors, and identify whitespace opportunities — before they go mainstream.
 
Spate serves brands across beauty & personal care, wellness, and food & beverage. The platform aggregates search and social data to surface early trend signals, quantify growth trajectories, and deliver actionable intelligence to teams that need to move fast.
 
## Core Platform
 
- [Solutions Overview](https://www.spate.nyc/solutions-overview): A full overview of Spate's platform capabilities and how they support every team — from marketing and R&D to PR and innovation.
- [Request a Demo](https://www.spate.nyc/trial): Get a personalized walkthrough of the Spate dashboard.
 
## Features
 
- [Accurate Trend Prediction](https://www.spate.nyc/features/accurate-trend-prediction): Forecast which trends will break through before they peak, using search and social data signals across Google, TikTok and Instagram. 
- [Competitive Benchmarking](https://www.spate.nyc/features/competitive-benchmarking): Measure brand and product performance against competitors using real consumer demand data.
- [Trend Growth Drivers](https://www.spate.nyc/features/trend-growth-drivers): Understand what's fueling a trend — which ingredients, formats, claims, and cultural moments are accelerating growth.
- [Top Social Content](https://www.spate.nyc/features/top-social-content): Identify the highest-performing social content driving consumer interest in any trend or category.
- [Whitespace Opportunities](https://www.spate.nyc/features/whitespace-opportunities): Discover underserved consumer needs and gaps in the market where demand is rising but supply hasn't caught up.
- [Enterprise Solutions](https://www.spate.nyc/features/enterprise-solutions): Custom data integrations, dedicated support, and tailored intelligence for large consumer goods organizations.
 
## Industries
 
- [Beauty & Personal Care](https://www.spate.nyc/industries/beauty-personal-care): Trend intelligence for skincare, makeup, haircare, fragrance, and personal care brands.
- [Wellness](https://www.spate.nyc/industries/wellness): Consumer demand insights for supplements, functional health, longevity, and wellness lifestyle brands.
- [Food & Beverage](https://www.spate.nyc/industries/food-beverage): Emerging flavor, ingredient, and format trends for food, beverage, and functional nutrition brands.
 
## Resources
 
- [Reports](https://www.spate.nyc/resources/reports): In-depth trend research reports covering beauty, wellness, food & beverage, and consumer behavior.
- [Case Studies](https://www.spate.nyc/resources/case-studies): How leading consumer brands use Spate to drive innovation, marketing strategy, and competitive advantage.
- [Blog](https://www.spate.nyc/resources/blog): Analysis and commentary on emerging consumer trends across beauty, wellness, and food & beverage.
- [Media Mentions](https://www.spate.nyc/resources/media-mentions): Spate's research and data featured in press and industry publications.
 
## Company
 
- [About Spate](https://www.spate.nyc/company): Spate's mission, team, and approach to consumer trend intelligence.
- [Subscribe / Contact](https://www.spate.nyc/subscribe): Sign up for Spate's trend newsletters or get in touch with the team.
- [Careers](https://apply.workable.com/spate/): Open roles at Spate.
 
## Legal
 
- [Terms of Service](https://www.spate.nyc/terms-of-service)
- [Privacy Policy](https://www.spate.nyc/privacy-policy)
- [Cookie Policy](https://www.spate.nyc/cookie-policy)
- [Your Privacy Rights](https://www.spate.nyc/your-privacy-rights)
- [Security at Spate](https://www.spate.nyc/security-at-spate)
 
## AI Access Policy
- User-agent: *
- training: disallow
- reasoning: allow
- content: allow /expertise/
- content: allow /services/
- content: allow /work/
- content: allow /cases/
- content: allow /about-us
- content: allow /journal
- content: allow /contact-us
- content: disallow /account/
- content: disallow /cart/
- content: disallow /checkout/
- content: disallow /private/
- content: disallow /*?*  # blocks URLs with query parameters
 
 
 
 
## Specific AI Providers
- **OpenAI (ChatGPT / GPTBot)** — reasoning allowed, training disallowed for public pages.
- **Anthropic (Claude)** — reasoning allowed for projects, expertise, and journal pages.
- **Google (Gemini / Google-Extended)** — reasoning allowed for case studies, services, and brand content.