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For Every Team
Tailored Insights & Tools

Core Features That Support Every Team

Spate supports marketing, R&D, PR, and other teams by tracking digital trends, predicting future shifts, benchmarking competitors, and identifying whitespace opportunities across beauty, personal care, wellness, and food & beverage.
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AI-Powered Market Research Platform for Consumer Trends

Spate analyzes billions of search and social signals to uncover emerging trends, enabling brands to refine marketing strategies, marketing campaigns, and content strategy while gaining a competitive edge. As an AI-powered market intelligence platform, Spate helps teams innovate with confidence using timely insights and advanced data analysis.

Accurate Trend Prediction

Spate uses data signals from Google Search, TikTok, and Instagram coupled with proprietary predictive algorithms:

Predictive Growth Metric
Trend Longevity Evaluation
Proven Accuracy
Timely data and key metrics tracking
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custom customer trend reports by spate

Competitive Benchmarking

Spate helps brands evaluate performance against competitors across broad consumer verticals, detailed subcategories, and at the product level using competitive analysis and competitive intelligence tools.

Market Positioning Analysis
Identifying Leading Brands
Platform Momentum Insights
Compare performance using industry benchmarks and competitor analysis
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Trend & Brand Growth Drivers

Spate identifies macro and micro shifts in consumer preferences, sentiment, and behavior through analysis of Google Search, TikTok, and Instagram data.

Growth & Decline Indicators
Ingredient Discovery
Brand Discovery for Retailers and Investors
Identify business opportunities and customer needs using AI insights
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customer trend reports by spate
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Top Social Content

Spate shows leading TikTok and Instagram posts to help brands navigate an increasingly competitive social landscape and improve social media management and campaign performance.

Weekly Data Updates
Influencer Identification
Performance Tracking
Analyze social media data, engagement metrics, and content performance across platforms
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Whitespace Opportunities

Spate highlights areas of unmet consumer demand and identifies competitive openings using market intelligence tools and data analysis.

Unmet Market Demand
Low-Competition Filters
Real-World Examples
Discover new business opportunities and strategic advantage in the market
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whitespace opportunity identifier for consumer brands by spate
spate custom marketing & customer trends reports customised for your brand

Enterprise Solutions

Spate provides solutions for brands of all sizes to integrate marketing data, customer intelligence, and consumer insights into strategy, enabling strategic decision making.

Custom Reporting
Data Integrations
Expert Analysis
Access valuable insights through an intuitive analytics platform built for enterprise teams
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Our Roles

Tailored insights and tools for different roles across your organization.

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Marketing

Create campaigns that resonate

 Campaign optimization, audience insights, trend forecasting

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Sales

Deliver data-backed pitches that convert

Consumer insights, message takeaways, competitor analysis

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Research & Development

Uncover insights for innovation and validation

Innovation scouting, concept validation, whitespace identification

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PR/Communication

Stay ahead of the industry buzz

Media trend tracking, narrative mapping, sentiment analysis

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Social Media

Brief creators and lead top content

Creator discovery, content performance insights, platform trend monitoring

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Retail & Distribution

Optimize your channel strategy

Channel insights, brand discovery, performance trends

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Trusted Partners in Trendspotting

Spate answers the consumer goods industry’s biggest questions:
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What’s the next big trend?
Spate analyzes 900 billion Google search signals and 200 million TikTok and Instagram posts to reveal both macro and micro shifts.
Who’s owning the space?
Benchmark category and product-level competition using competitive benchmarking, competitive analysis, and key performance indicators, comparing market share and competitor performance.
What’s the most effective positioning?
Contextual data helps brands align messaging across social media, marketing campaigns, and digital marketing with what consumers care about most.

Ready to Transform your Market Intelligence?

Join over 200 leading brands using Spate to stay ahead of market trends and make data-driven decisions.

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