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WHY SPATE?

WHY SPATE?

DIGITAL TRUTH SERUM

At Spate our mission is to make consumer trends data more accessible. 

Understanding shifts in consumer needs is imperative to success in the beauty and wellness industries, especially with new brands launching weekly. 

By making data more accessible, the Spate dashboard helps you make meaningful and forward looking decisions.

Every time a user types a query into the Google search bar, they are sharing what is top of mind for them  — often including concerns, questions, and context they might not share elsewhere. 

SPATE
+20B related search signals
+40M beauty-related videos on TikTok

 
Unsupervised machine learning to identify clusters
Trends classification for insights and implications
FEATURES
SPATE

SPATE: MACHINE INTELLIGENCE
FOR CONSUMER TRENDS. 

20+ billion signals in beauty and wellness to spot and predict which trends are here to stay.
Measure level of competition within a space. Compare consumer interest across brands, including DTC. 
Contextual data to identify consumer needs (claims, concerns, ingredients) for messaging. 

Features

Min

to your destination

SPATE FEATURES

Search data updated monthly
TikTok data updated weekly

Consumer Data across 5 Markets
(US, UK, FR, KR, JP)

+20B Search Signals &
40 Million Beauty-Related TikTok Videos 

12 Month Prediction with a 72%
accuracy rate

Exclusive Beauty & Wellness Content

Custom API Capabilities

CASE STUDIES

Case Studies

SPATE USE CASE

Use Spate data to understand what consumers are searching for & how you can address their needs in the product development process. 

TEAMS WE WORK WITH:

INNOVATION
RESEARCH & DEVELOPMENT
PACKAGING
PRODUCT DEVELOPMENT
COSMETIC CHEMISTS
PROJECT MANAGEMENT
PRICING

Get to know more details about Spate & Pricing

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