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Refine search results by category

We categorize the types of searches consumers make into categories and related searches.

  • See historical data and forecast brand performance

  • See products that consumers care about for a given brand

  • See the related searches associated with a given brand and its products


Categories provide a rolled-up view of how larger macro trends are performing. For example, if you want to identify the top skincare trends for your face, you can navigate to the appropriate category to find the aggregate metrics.

How to navigate a category

  1. Open Spate.

  2. Drill down to "beauty", "skincare", "face."

  3. Click Volume or YoY to sort by the metric of interest.

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