Boots

Spate x Boots: Optimizing Retail Brand Strategy

Boots has used Spate insights to launch approximately 25 brands, removing the guesswork from brand strategy. Spate data enables the retail giant to identify the brands with the highest potential, revolutionizing how they approach launches.

"Over the past few months, we've successfully launched around 25 brands, and many of them have been directly influenced by your data. The impact has been incredible—your insights have removed the guesswork from deciding which brands to launch. We can't launch every brand, but with your data, we've been able to focus on the ones with the highest potential."

Paul Niezawitowski, VP & Business Unit Director for Beauty, Boots