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For Every Team
Tailored Insights & Tools

Core Features That Support Every Team

Spate supports marketing, R&D, PR, and other teams by tracking digital trends, predicting future shifts, benchmarking competitors, and identifying whitespace opportunities across beauty, personal care, wellness, and food & beverage.
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AI-Powered Market Research Platform for Consumer Trends

Spate analyzes trillions of search and social signals to uncover emerging trends, enabling brands to refine marketing strategies, marketing campaigns, and content strategy while gaining a competitive edge. As an AI-powered market intelligence platform, Spate helps teams innovate with confidence using timely insights and advanced data analysis.

Accurate Trend Prediction

Spate uses data signals from Google Search, TikTok, Reddit and Instagram coupled with proprietary predictive algorithms:

Predictive Growth Metric
Trend Longevity Evaluation
Proven Accuracy
Timely data and key metrics tracking
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custom customer trend reports by spate

Competitive Benchmarking

Spate helps brands evaluate performance against competitors across broad consumer verticals, detailed subcategories, and at the product level using competitive analysis and competitive intelligence tools.

Market Positioning Analysis
Identifying Leading Brands
Platform Momentum Insights
Compare performance using industry benchmarks and competitor analysis
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Trend & Brand Growth Drivers

Spate identifies macro and micro shifts in consumer preferences, sentiment, and behavior through analysis of Google Search, TikTok, Reddit and Instagram data.

Growth & Decline Indicators
Ingredient Discovery
Brand Discovery for Retailers and Investors
Identify business opportunities and customer needs using AI insights
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Top Social Content

Spate shows leading TikTok and Instagram posts to help brands navigate an increasingly competitive social landscape and improve social media management and campaign performance.

Weekly Data Updates
Influencer Identification
Performance Tracking
Analyze social media data, engagement metrics, and content performance across platforms
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Whitespace Opportunities

Spate highlights areas of unmet consumer demand and identifies competitive openings using market intelligence tools and data analysis.

Unmet Market Demand
Low-Competition Filters
Real-World Examples
Discover new business opportunities and strategic advantage in the market
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spate custom marketing & customer trends reports customised for your brand

Enterprise Solutions

Spate provides solutions for brands of all sizes to integrate marketing data, customer intelligence, and consumer insights into strategy- including direct API access for teams who want Spate data inside their own tools enabling strategic decision making.

Custom Reporting
API & Data Integrations
Expert Analysis
Access valuable insights through an intuitive analytics platform built for enterprise teams
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AI Built Into Every Step

Beyond the dashboard, Spate’s AI tools help your team move from data to decision faster.

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Spate AI Assistant

Ask questions in plain language and get instant answers from Spate’s trend data. The AI Assistant acts as your personal data analyst surfacing top trends, growth drivers, & category leaders, with direct links to the dashboards behind every answer.

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AI-Powered Report Builder

Describe the report you need and Spate AI builds it pulling the right data, assembling widgets, and delivering a saved, editable report. Reports refresh automatically every week and export straight to PowerPoint.

AI Insights

Every trend and brand page includes a short, AI-generated narrative explaining what’s happening, why it’s happening, and what’s worth watching- so you get analysis, not just numbers.

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Smart Search

Find trends by describing what you mean, not just what to type. Smart Search interprets intent from decades and aesthetics to ingredients and occasions - to surface the most relevant matches across every category.

Trusted Partners in Trendspotting

Spate answers the consumer goods industry’s biggest questions:
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What’s the next big trend?
Spate analyzes 1T search signals, 515M TikTok posts, 105M Instagram posts, and 20M Reddit comments to reveal both macro and micro shifts.
Who’s owning the space?
Benchmark category and product-level competition using competitive benchmarking, competitive analysis, and key performance indicators, comparing market share and competitor performance.
What’s the most effective positioning?
Contextual data helps brands align messaging across social media, marketing campaigns, and digital marketing with what consumers care about most.
Is the AI Assistant included in my plan?
The AI Assistant, AI Insights, and Smart Search are built into the Spate dashboard.
How is a Report Builder report different from one I build manually?
Instead of adding widgets one at a time, you describe the report you want and Spate AI assembles it, pulling the right data and delivering a saved, editable report that updates automatically each week.

Ready to Transform your Market Intelligence?

Join over 200 leading brands using Spate to stay ahead of market trends and make data-driven decisions.

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