Explore the evolving influence of K-Beauty through the lens of Naver — the go-to search platform for South Korean consumers.

This report reveals how K-Beauty trends are reshaping global consumer expectations and brand strategies. By analyzing what’s rising in Korea, brands can better anticipate what’s next and uncover new opportunities for innovation.​​

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Download the Report to Discover:

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•  The top trending skincare, makeup, and face service trends in Korea

• Exclusive insights from BEAUTYSTREAMS on the cultural context behind the trends

• Spate’s POV on how to turn trend data into innovation​

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