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Explore the trend life cycle across three major platforms with new insights from Spate’s Popularity Index. Our proprietary approach integrates data from Google Search, TikTok, and Instagram—adjusted for platform-specific growth—to give brands a comprehensive view of today’s beauty consumer.

Download the Report to Discover:

  • The state of skincare, makeup, hair care, and fragrance—what’s thriving and what’s fading

  • Key differences in consumer behavior across Instagram, Google Search, and TikTok

  • How to balance short-term hype with long-term demand

  • Strategies to better align with today’s evolving beauty consumer

Want more? Book your free trial today.

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